Customer Loyalty Rewards And Sales Promotion Application
A rewards and promotion app which allows merchants to promote online sales offer and users to purchase online/offline using Bitcoins/Giftcards overcame scalability and security issues through a customized solution developed by Xoriant.
Key Requirements
- Identifying security aws in the application and taking remedial measures like:
- Protection of user account details from hacking and identity thefts
- Securing user’s e-wallet details and transactions.
Key Contributions
- Included alternate modes of transactions/payment including gift-cards, to cater to different shopping habits of a larger user base
- Incorporated efficient database, for handling different types of data effectively
- Providing scalability to enable support of the application across multiple platform.
Benefits
- Increased user base by 300% due to the availability of app on Google Play Store
- Increased performance of the app by 70% under heavy user traffic due to caching system and crash tracking system being incorporated in the app.
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