As the business matures, this sector will see profits from an agile, intelligent, customer-centric front-end technology presence that engages, empowers, and enables the digital customer’s convenience while maintaining utmost security. This necessitates embracing new technologies while tightly integrating with legacy systems to conduct seamless transactions, mitigate risk, ensure compliance, and create transparency.
In the retail-banking segment, some issues we have encountered are:
- Unified view of a customer coming through different channels such as branches, Internet, and call centers
- Reducing fraud and increase transaction security
- Improving customer level profitability
- Reducing transaction costs
- Implementing successful social media strategies
- Benchmarking against competitors