Outcomes-First Approach in an AI-hyped Era

India, April 30, 2026 - In a feature published by The Hans India, Xoriant's Chief Transformation Officer, Vineet Moroney, addressed the widening gap between AI enthusiasm and enterprise delivery, noting that 90–95% of AI initiatives are yet to reach production value. His prescription is Applied Intelligence: embedding AI into real systems and workflows to drive measurable business outcomes. As Vineet put it, "Capability is the objective, market access is the accelerator, and scale is the outcome."

The article explores how Xoriant is building a full-spectrum digital engineering value chain through four strategic acquisitions. Each designed to unlock a new enterprise capability, expand market access, or open a new customer segment. Vineet also highlighted Xoriant's EXB framework (Efficiency, Experience, Business Outcome) as the filter for every AI investment and shared how the company scaled a client's 500-member support centre into a 2,000+ strong product engineering hub with a dedicated AI Centre of Excellence.

Looking ahead, Vineet outlined Xoriant's ambition to be recognised as the AI-first engineering, data, and enterprise consulting partner that bridges the gap between AI ambition and real-world impact across the US, India, and Europe.

Read the full story on Hans India