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Diverse Perspectives
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Voices of Innovation: Our Expert Authors
Diverse Perspectives
from Industry Pioneers
from Industry Pioneers
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![Apurva Pathak](/cdn/ff/nGZN41KEanbvfXycEPzT87NfgHRahkGbVEmqMkffG8g/1707389631/public/2024-02/apurva-pathak.png)
Apurva Pathak
Apurva Pathak is a seasoned content strategist and editor with over a decade of experience in content strategy, marketing collateral creation, and content editing. Her creativity and ingenuity have been instrumental in shaping her approach to B2B content marketing. Apurva takes pride in having edited four published book titles. Her role involves shaping and implementing content strategies that align with marketing initiatives, bolstering demand generation campaigns, reinforcing branding efforts, and supporting broader marketing initiatives. She has also written B2B articles on various topics and worked as a freelance editor for a publishing platform.
![Apurva Pathak](/cdn/ff/nGZN41KEanbvfXycEPzT87NfgHRahkGbVEmqMkffG8g/1707389631/public/2024-02/apurva-pathak.png)
Apurva Pathak
Apurva Pathak is a seasoned content strategist and editor with over a decade of experience in content strategy, marketing collateral creation, and content editing. Her creativity and ingenuity have been instrumental in shaping her approach to B2B content marketing. Apurva takes pride in having edited four published book titles. Her role involves shaping and implementing content strategies that align with marketing initiatives, bolstering demand generation campaigns, reinforcing branding efforts, and supporting broader marketing initiatives. She has also written B2B articles on various topics and worked as a freelance editor for a publishing platform.
Posts by Apurva
![How to create an effective data strategy](/cdn/ff/sQdD5getL45JYCPxU5OuMZiaPrrNH5w2a7M4eKX0yp4/1715251586/public/2024-05/Web%20Banner%20Desktop%20-%20Data_0.jpg)
- Data & AI
![How to create an effective data strategy](/cdn/ff/sQdD5getL45JYCPxU5OuMZiaPrrNH5w2a7M4eKX0yp4/1715251586/public/2024-05/Web%20Banner%20Desktop%20-%20Data_0.jpg)
- Data & AI
![Unlocking Success Through Digital Product Engineering](/cdn/ff/JD068qYtESL0av01dhTUO-h7T2bE9FJ_L2rrLKc0pTM/1685964294/public/2023-06/Thumbnail.jpg)
- Product Engineering
![Unlocking Success Through Digital Product Engineering](/cdn/ff/JD068qYtESL0av01dhTUO-h7T2bE9FJ_L2rrLKc0pTM/1685964294/public/2023-06/Thumbnail.jpg)
- Product Engineering
![Bring Intelligence to your SDLC with AI powered DevOps Culture](/cdn/ff/rJNKSf9azq5GGqESPqdTWPUeFFBHipQ0f98VjKzMZi0/1621853180/public/2021-05/Xoriant-DevOps.png)
![Bring Intelligence to your SDLC with AI powered DevOps Culture](/cdn/ff/rJNKSf9azq5GGqESPqdTWPUeFFBHipQ0f98VjKzMZi0/1621853180/public/2021-05/Xoriant-DevOps.png)
![Voice-Enabled Assistants and Applications](/cdn/ff/Wkwu9UZlW9ng5wPntIbiChYGLNpKgB9jgV6_sJRPti8/1621855097/public/2021-05/Xoriant-Voice-Enabled-Assistants-Applications.jpg)
![Voice-Enabled Assistants and Applications](/cdn/ff/Wkwu9UZlW9ng5wPntIbiChYGLNpKgB9jgV6_sJRPti8/1621855097/public/2021-05/Xoriant-Voice-Enabled-Assistants-Applications.jpg)
![Minimize Product Development Costs with UX Testing](/cdn/ff/GYD9YEo7p9-zNe0jovUkr3-tbRcVxQwqhEXGF2SIn0s/1621856323/public/2021-05/Xoriant-Usability-testing.jpg)
- Mobile Application Development
![Minimize Product Development Costs with UX Testing](/cdn/ff/GYD9YEo7p9-zNe0jovUkr3-tbRcVxQwqhEXGF2SIn0s/1621856323/public/2021-05/Xoriant-Usability-testing.jpg)
- Mobile Application Development
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